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#Thought leadership
Pat Flynn is a father, husband, and entrepreneur who lives and works in San Diego, CA. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal bestselling author, and host of the Smart Passive Income and AskPat podcasts, which have earned a combined total of over 80 million downloads, multiple awards, and featured in publications such as The New York Times and Forbes.
See Speaker Details
You can’t build a community until you have an audience to create it together with. This presentation by Neal Schaffer, Author of The Age of Influence, will help you construct a strategy at the intersection of digital, content, and social media that will help you yield more influence, be seen and heard by more people, and ultimately accelerate the building of your own tribe.
See Speaker Details
Quizzes were the most viral lead magnet last year and they’re set to do even better this year. If you’ve ever struggled with getting your lead magnet noticed, getting people to actually sign up for it and then converting those leads into clients then this is the solution. I’m going to walk you through exactly why quizzes can bring in leads on autopilot and convert, all the elements you need in order to create a high converting quiz and exactly how to nail your big quiz topic so you can create a clickable headline that has your ideal client lining up to take your quiz.
What you will learn:
Why a Quiz works so well as a lead magnet
How to create a quiz that generates leads on autopilot.
Choosing a quiz topic that converts like crazy with a clickable headline.
The main elements of a high converting quiz
Buyer personas are deeply flawed. At their worst, they’re reductive of real people’s needs. At their best, they ignore the needs of part of your marketing team, which includes brand, content, and PR. Instead, marketing teams should create audience personas. These represent a brand’s entire audience, from potential customers to the people in the broadest community who might serve as the most influential amplifiers. Learn about your entire audience, how to tap into their motivations, and how to create your own audience personas.
See Speaker Details
Join Serial Entrepreneur Rob Walling as he shares his keynote presentation
About Rob: Rob Walling is a serial entrepreneur who has started and sold multiple startups. He runs the most trusted community for bootstrappers, called MicroConf, and the first startup accelerator for SaaS bootstrappers, TinySeed.
In addition, his podcast Startups for the Rest of Us has been running for a decade and now has more than 500 episodes and 10 million downloads. And he’s invested in more than 100 SaaS companies.
He’s been teaching founders how to build, launch and grow startups for 15 years through the conference, two best-selling books, his podcasts, and hundreds of essays.
Rob has been quoted in dozens of major publications, including: The Wall Street Journal, Forbes, Entrepreneur, and Inc. Magazine (full list at robwalling.com/press), and he even has a Wikipedia entry.
See Speaker Details
Can games, learning theory, and psychology help us make our content more engaging? We’ll share real-world examples of how gamification can improve blog posts, online courses, landing pages, membership sites, and more. And we’ll highlight how the WordPress block editor makes creating interactive content easier than ever.
See Speaker Details
Join Piccia Neri, UX Lead, creative director and image maker who bridges the gap between UX and UI with a focus on inclusion, accessibility, and creativity, as she gives a live review of a membership site.
See Speaker Details
Most course creaters are great at their topic/niche but aren’t so great at marketing, sales, and running a business. In this session we’ll go beyond the course itself and go over the exact formula that most 7-figure course creators follow to run their entire business. From traffic generation, to the highest converting sales funnel for courses, the right way to ask for testimonials, to setting up systems that allow your course business to run without you… this session has what you need to setup and run a successful course BUSINESS… and not just a course.
See Speaker Details
Join Neal Schaffer for a live Q&A about growing your online business using digital marketing
See Speaker Details
WordPress membership sites and business solutions do not need to be complicated. We now have the top notch components, available for free in the repository, to setup and launch a fully featured membership solution in minutes. LaunchKit makes WordPress into a coherent and logical platform “solution” instead of a random collection of competing parts so that smart people can focus on their business ideas instead of wasting time building Frankenstein monsters or chasing shiny balls.
See Speaker Details
I will review the top metrics that Google cares about the most and give practical tips to the audience that they can do to improve their SEO.
See Speaker Details
Your website is key to your membership business. There are many disasters that can damage years of work that you have put into your site. These disasters happen lot more often that you would imagine. In this session we talk about ways to protect yourself from them.
See Speaker Details
Pat Flynn is a father, husband, and entrepreneur who lives and works in San Diego, CA. He owns several successful online businesses and is a professional blogger, keynote speaker, Wall Street Journal bestselling author, and host of the Smart Passive Income and AskPat podcasts, which have earned a combined total of over 80 million downloads, multiple awards, and featured in publications such as The New York Times and Forbes.
See Speaker Details
You can’t build a community until you have an audience to create it together with. This presentation by Neal Schaffer, Author of The Age of Influence, will help you construct a strategy at the intersection of digital, content, and social media that will help you yield more influence, be seen and heard by more people, and ultimately accelerate the building of your own tribe.
See Speaker Details
Quizzes were the most viral lead magnet last year and they’re set to do even better this year. If you’ve ever struggled with getting your lead magnet noticed, getting people to actually sign up for it and then converting those leads into clients then this is the solution. I’m going to walk you through exactly why quizzes can bring in leads on autopilot and convert, all the elements you need in order to create a high converting quiz and exactly how to nail your big quiz topic so you can create a clickable headline that has your ideal client lining up to take your quiz.
What you will learn:
Why a Quiz works so well as a lead magnet
How to create a quiz that generates leads on autopilot.
Choosing a quiz topic that converts like crazy with a clickable headline.
The main elements of a high converting quiz
Buyer personas are deeply flawed. At their worst, they’re reductive of real people’s needs. At their best, they ignore the needs of part of your marketing team, which includes brand, content, and PR. Instead, marketing teams should create audience personas. These represent a brand’s entire audience, from potential customers to the people in the broadest community who might serve as the most influential amplifiers. Learn about your entire audience, how to tap into their motivations, and how to create your own audience personas.
See Speaker Details
Join Serial Entrepreneur Rob Walling as he shares his keynote presentation
About Rob: Rob Walling is a serial entrepreneur who has started and sold multiple startups. He runs the most trusted community for bootstrappers, called MicroConf, and the first startup accelerator for SaaS bootstrappers, TinySeed.
In addition, his podcast Startups for the Rest of Us has been running for a decade and now has more than 500 episodes and 10 million downloads. And he’s invested in more than 100 SaaS companies.
He’s been teaching founders how to build, launch and grow startups for 15 years through the conference, two best-selling books, his podcasts, and hundreds of essays.
Rob has been quoted in dozens of major publications, including: The Wall Street Journal, Forbes, Entrepreneur, and Inc. Magazine (full list at robwalling.com/press), and he even has a Wikipedia entry.
See Speaker Details
Can games, learning theory, and psychology help us make our content more engaging? We’ll share real-world examples of how gamification can improve blog posts, online courses, landing pages, membership sites, and more. And we’ll highlight how the WordPress block editor makes creating interactive content easier than ever.
See Speaker Details
Join Piccia Neri, UX Lead, creative director and image maker who bridges the gap between UX and UI with a focus on inclusion, accessibility, and creativity, as she gives a live review of a membership site.
See Speaker Details
Most course creaters are great at their topic/niche but aren’t so great at marketing, sales, and running a business. In this session we’ll go beyond the course itself and go over the exact formula that most 7-figure course creators follow to run their entire business. From traffic generation, to the highest converting sales funnel for courses, the right way to ask for testimonials, to setting up systems that allow your course business to run without you… this session has what you need to setup and run a successful course BUSINESS… and not just a course.
See Speaker Details
Join Neal Schaffer for a live Q&A about growing your online business using digital marketing
See Speaker Details
WordPress membership sites and business solutions do not need to be complicated. We now have the top notch components, available for free in the repository, to setup and launch a fully featured membership solution in minutes. LaunchKit makes WordPress into a coherent and logical platform “solution” instead of a random collection of competing parts so that smart people can focus on their business ideas instead of wasting time building Frankenstein monsters or chasing shiny balls.
See Speaker Details
I will review the top metrics that Google cares about the most and give practical tips to the audience that they can do to improve their SEO.
See Speaker Details
Your website is key to your membership business. There are many disasters that can damage years of work that you have put into your site. These disasters happen lot more often that you would imagine. In this session we talk about ways to protect yourself from them.
See Speaker Details
Start & grow your online business with the help of 20+ real-world experts. Join us live from 9/29 – 10/01.